ACCO Brands Automates Processes to Create Recruiter Efficiencies

Challenge

ACCO Brands recruiters needed support to reduce the time required to complete manual tasks. The impact was longer time to hire for many critical high-volume roles.

Solution

ACCO partnered with Jobvite to streamline their recruiting processes, improve workflows and build new talent pipelines.

Results

ACCO Brands enhanced recruiter productivity, improved candidate experience and reduced time to hire by over 45% with the support of Jobvite’s technology and support.

 

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Adapting to Hire at Volume

With today’s tight labor market, it is challenging for manufacturers like ACCO Brands to hire candidates at volume. As a result, manufacturing recruiters must find ways to uncover new talent pools, which takes significant time and resources.

As a result of reducing time to complete manual tasks, ACCO Brands is currently recruiting at full capacity. By utilizing Jobvite, ACCO Brands automated many of their most time-consuming processes, such as screening candidates, scheduling interviews, and sending offer letters, to enhance recruiter productivity.

ACCO Brands leverages Jobvite Video Screening, an on- demand assessment tool for recruiters to quickly screen entry-level applicants. With this tool, job candidates can respond to screening questions when it is convenient for them. The ACCO Brands team can then quickly evaluate a significant volume of candidates faster, share feedback with hiring managers, and move top candidates to their next step. Jobvite makes recruiters’ lives easier and opens time to work directly with candidates and match them with the best fit jobs.

ACCO Brands has also benefited from Jobvite Onboard, a fully integrated onboarding solution that makes the process easy, efficient, and paperless. With Jobvite Onboard, ACCO Brands can start a background check, assign tasks to be completed, and receive new hire feedback with a click of a button. Training videos and offer letters can also be quickly customized to include ACCO branding.

“The onboarding process is smooth and seamless and gives you reminders to track new hires’ progress. The interview process is very transparent and we’re able to give [candidates] an accurate time frame for when interviews will take place,” said Garred “We’ve been very pleased with how simple the whole process is, from the time we post [a job], to the time a candidate begins on their first day.”

Streamlining these processes has enabled ACCO Brands to decrease time-to-fill. Now it takes on average 45 days to fill a role, compared to the previous time frame of 80 to 90 days, a 45%+ improvement.

Highlighting Company Culture

At ACCO Brands, implementing diversity and inclusion initiatives is a top priority. Currently, the company has over 17 employees on its D&I task force, which works to create a welcoming and inclusive environment for all employees.

Creating a positive workplace culture is imperative to retaining current employees and attracting new ones. That’s why ACCO Brands highlights various initiatives and benefits that are most attractive to job seekers, like sign-on bonuses and its D&I initiatives, to source new candidates. ACCO is accomplishing this through its branded career website, currently being refreshed with Jobvite’s expertise & support. The company’s recruiters proactively source new talent pools using targeted recruitment marketing campaigns to connect with job seekers with specific skills and experience.

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Turning Texts into Hires

ACCO Brands has found that many manufacturing candidates don’t regularly check emails, and candidates seeking hourly roles generally prefer text messages as the primary communication channel..

ACCO Brands has overcome low e-mail response rates by using Jobvite’s Intelligent Messaging. Not only does this speed up the recruiter process, but it also enhances the candidate experience. In fact, according to Jobvite’s Job Seeker Nation Report, over half of job seekers prefer receiving a text to schedule an interview or phone call over an email.

Leveraging Referrals to Reach Top Talent

Sourcing employee referrals is a proactive strategy for recruiters to connect with new applicants via their employees’ personal networks, specifically Facebook and LinkedIn. Jobvite’s employee referral module helps organizations like ACCO Brands harness their social capital to attract the highest quality talent. Leveraging Jobvite, recruiters can easily track candidates that have received referrals within the Jobvite platform.

ACCO Brands employee referral efforts have been successful, and they have experienced an increase in responses from referred candidates. Their employee referral program followed best practices and included additional strategies, that include offering cash incentives to employees for successful referral hires after they complete 90 days of employment.

Jobvite’s employee referral module is also essential in building out the company’s talent pipeline. “We have many candidates already in our pipeline who we can always message and reengage,” said Garred.

ACCO’s Improved Efficiency EVOLVED their Process

Jobvite’s EVOLVE Talent Acquisition Framework helps TA teams deliver world-class results. From initial assessment to specific action plans, EVOLVE empowers TA leaders to identify and prioritize areas for improvement so that no effort is wasted. Teams, processes, technologies, and strategies are optimized over time, and organizations emerge stronger, more efficient, and better able to adapt to the needs of the ever-evolving talent marketplace.

The EVOLVE framework offers four levels of talent acquisition maturity. By aligning their people and technology, organizations like ACCO can move from a level 1 to a level 2.

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About Jobvite

Jobvite delivers the Evolve Talent Acquisition Suite, an end-to-end solution, that takes a marketing-first approach to intelligently attract, engage, and activate dream candidates all while retaining the people who care the most about your organization. Jobvite combines the power of AI, automation, and the human touch. Jobvite is a proud part of the Employ Inc family of companies that include Jobvite, JazzHR, and NxtThing RPO.

[Jobvite] is a very comprehensive system, everything you need for effective recruiting is included.

Cassie Garred
Talent Acquisition Manager, ACCO Brands